Overlays Unveils Winter Collection: ‘Ember: Steel Winter ’24’
Overlays Clothing, a rising name in aspirational menswear, has launched its latest winterwear line—“Ember: Steel Winter ’24.” This collection embodies the themes of warmth and resilience, drawing inspiration from the raw and elemental force of fire. With over 35 jacket styles, the collection seamlessly blends streetwear appeal with fine Indian craftsmanship.
Each design showcases standout elements like paisley prints, hand and machine embroidery, zardozi, and ari work, creating fashion that is both stylish and functional—ideal for those braving the winter while making a bold style statement.
A Creator-Powered Runway Debut
The collection made its grand debut through a one-of-a-kind runway show that integrated the creator economy into every aspect of its production. Featuring 13+ models, the showcase stunned audiences with international-standard art direction and immersive sound design, offering a rich, multi-sensory experience that reflected the core spirit of Ember Steel.
Vision from the Founder
Shlok Srivastava, Founder and CEO of Overlays Clothing, shared insights on the brand’s vision:
“This event celebrates the fusion of fashion, technology, and digital creativity. The Ember Steel collection is tailored for the modern consumer—merging performance with cutting-edge style to ensure versatility, warmth, and individuality.”
What’s Next for Overlays
Looking forward, Overlays aims to evolve further by:
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Incorporating seasonal style trends
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Exploring sustainable materials and ethical practices
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Launching pop-up experiences across major Indian cities
These pop-ups will not only allow fans to explore the collection up-close but also serve as community hubs where emerging designers and influencers can showcase their talents.
About Overlays Clothing
Founded in August 2021 by Shlok Srivastava, Overlays Clothing Pvt. Ltd. is headquartered in Bangalore, with a manufacturing facility in Noida. The brand is driven by a passion for bold design, visionary aesthetics, and redefining modern menswear for those who challenge norms and embrace individuality.
Known for its signature prints, daring silhouettes, and refined detailing, Overlays is carving a niche in India’s fashion space—one bold release at a time.
Ember: Steel Winter ’24 is more than a winter collection—it’s a call to express strength, style, and creativity, no matter the season.
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